The Airfoil is a stylish automatic pilot-styled timepiece that represents the evolution of Mercer Watch Co. Assembled in America and using the best materials we can get our hands on, we know you’ll love it as much as we do.
We take our name from Hugh Mercer, a doctor and Brigadier General in the Continental Army. Originally born in Scotland, he eventually relocated to the US and became a key member of George Washington’s inner circle. His death at the Battle of Princeton just a few miles from our HQ became a rallying point of the Revolution. His name also adorns the county we are located in.
Mercer Watch Co. is a small designer and producer of time pieces located in historic central New Jersey, USA. Simply put, we exist to share our love of horology with you. In that vein, we strive to design and produce custom mechanical time pieces of the utmost quality for an affordable price. We have teamed up with some of the best names in the industry and sourced parts from all over the world to make that happen.
A quality time piece shouldn’t cost the equivalent of a monthly paycheck. Some big name watch companies produce watches in the same factories that we do, yet charge much more. These companies price their watches according to perceived value, i.e. its all in the perception of the buyer. If a watch costs more, it must be better, right?
We will not sell anything that we wouldn’t proudly wear ourselves. Simple as that.
— Case Material: 40mm 316L RUGGEDIZED Stainless Steel Case
— Case Back: Sapphire
— Display Crystal: Double domed sapphire crystal with anti-reflective coating
— Water Resistance: 100 meters
— Dial: Matte black dial with SuperLuminova BG
— Crown: Embossed screw down
— Movement: Sellita SW200-1 26 jewel automatic movement
— Warranty: 2 years