"We don't believe the classics should be copied. We believe they should be built upon and refreshed.
Inspired by the heritage brands that had been around for decades or even centuries, we started Martenero to create a new take on tradition. Original and contemporary, but always timeless. Something we felt was missing from the watch world. We call it "Tradition Refreshed."
After working on this vision for two years, we launched Martenero in early 2014. Everything we create is rooted in the tradition and craftsmanship of watchmaking, though with a distinctly modern perspective. And since our watches can be worn for a lifetime or longer, we hope to encourage more people to enjoy the permanence and artistry of a mechanical watch.
We believe that time is precious and not to be misspent. Thank you for spending your time with us."
John Tarantino, Founder, Martenero